Starfish Kids
Complete Visual Identity, Brand Guidelines and Implementation
Welcome to the world of Starfish Kids, where imagination knows no bounds and every day is an opportunity for adventure.
Founded by Megan, a nurturing mother who finds beauty in life's smallest moments, Starfish Kids was born from her inspiring vision. Embodying comfort, creativity, and limitless wonder, it’s a celebration of dressing your days with more joy and more kindness.
Studio Marylou transformed children’s clothing label Starfish Kids into a full brand experience through artful illustrations, playful color palettes, and thoughtfully crafted visuals, resonating with children and parents alike.
Our designs encapsulate the little moments that bring magic to childhood, with every detail inviting young minds to wander. Confident, memorable and value led, Starfish Kids invites you to dive into a world that encompasses what it means to be a kid.
Brand Strategy & Identity
Web & Mobile Concepts
Packaging Design
Campaign & Art Direction
Print & Digital Marketing
Services
A new brand with joy at its core
Our goal at Studio Marylou was clear: to create a visual language for the children's apparel brand that aligned with their belief of fostering a culture of kindness. Through our collaborative efforts, we breathed life into the new brand, drawing in kindred spirits who resonated deeply with their values and aesthetics.
RECENT WORK
